It’s years ahead of schedule. General Motor’s Exciting New Train of Tomorrow. 1946

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Hi-res digital file. Ad published in Life Magazine on June 16, 1947.

…Conceived by General Motors engineers and stylists, this new train, from the powerful Diesel locomotive to its unique and beautiful observation car, is packed throughout with vivid and stimulating ideas for future travel pleasure. Among these, there is the Astra Dome, a 32-foot glass-enclosed observation deck built into the roof of every car—giving passengers a giraffe’s-eye view of the passing landscape and skyscape…

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Full-text transcript in the ITPC metadata

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Copyright and Credits

In the United States, anything  (like this ad), published without a copyright notice between 1923 and 1977 is in the public domain and is free to use.

It is unlikely, but not impossible that this ad's content is not in the Public Domain in other countries.
More info on our "Copyright and Public Domain" page.

Please notice that any advice or comment provided here is not and does not purport to be legal advice as defined by s.12 of Legal Services Act 2007.


Starting from the mid-thirties, many railroads in the United States were driven progressively out of business due to competition from buses, airlines, and Interstate highways.
The answer was the development of deluxe passenger trains, the streamliners. Some became legendary and profoundly influenced popular culture by focusing on concepts such as power, speed, technological progress, comfort, and luxury service.
Railroads’ advertisements, pamphlets, and even menus were extremely impacting, and it was not easy to select the best.

An excerpt from a Pennsylvania Railroads ad, which is an extraordinary blast into the spirit of the era.
“Capable of speed up to 120 miles an hour, this long streamlined giant not only marks another forward stride in the science of railroading — it is indicative of the spirit of progress in an industry vital to the welfare of America. now and in the future.”

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Celebrating American Technological Progress.

Starting from the mid-thirties, many railroads were driven progressively out of business due to competition from buses, airlines, and Interstate highways.
The answer was the development of deluxe passenger trains, the streamliners. Some became legendary and profoundly influenced popular culture by focusing on concepts such as power, speed, technological progress, comfort, and luxury service.

Railroads’ advertisements, pamphlets, and even menus were extremely impacting, and it was not easy to select the best. 
Read more