Stories — Editorial insight into visual culture

Ikonographia's stories explore how images — photography, illustration, and restored graphic works — shaped the modern imagination. Each story is a curated collection of images on a selected topic, expanded through historical context, archival research, and textual documentation.
Featured hubs gather multiple stories on a single subject into one coherent narrative — the complete picture in one place.

New York City Art Deco Interiors (1927-1939) — Featured in FMR Magazine with an Essay of Anthony W. Robins

Oscar Bach aluminum bas-relief, Empire State Building lobby, New York, 1931. Machine Age map with celestial rays. Photographed by Roberto Bigano.
Ten Buildings — Ten Masterpieces of New York Art Deco

Ten buildings, ten decorative programs — the core of the NYC Art Deco Archive. Architects, sculptors, and metalworkers who turned commercial lobbies into complete symbolic environments. Photographed in full and documented to primary sources.

This hub is a guide to existing and forthcoming stories. From Brandt’s frozen fountain — first American Art Deco — to the most ambitious iconographic program of the era.

Allegories of trade and prosperity — Art Deco Elevator Panel, Fred French Building, New York, 1927 — Glinsky & Bach
Art Deco Elevator Panels — Fred French Building, 1927 — Glinsky & Bach

Eight gilded bronze elevator doors by Glinsky and Bach (1927) translate Fred French’s four business pillars — Industry, Commerce, Finance, and Building — into a sculptural language drawn from ancient Mesopotamia.

Among the most significant surviving examples of programmatic Art Deco metalwork in New York, they are presented here as a complete iconographic sequence for the first time.

Allegory of Success — Gilded Grille, Chanin Building, New York — 1929 — René Paul Chambellan Success — The reward of sustained action. From "The City of Opportunity — Physical Series." A modern symbolic cycle in bronze. Symmetry returns, crowned with a radiant rising form. Success is rendered not as excess but as order — the balanced resolution of struggle. Spirals unfurl, energy flows upward, and the pattern resolves into harmony. Artist: René Paul Chambellan — Contributor: Jacques Delamarre Photographed by Roberto Bigano. NYC Art Deco Archive, Ikonographia. https://www.ikonographia.com/archive/the-new-york-city-art-deco-archive/
The City of Opportunity — Art Deco Grilles, Chanin Building, 1929

Eight gilt-bronze radiator grilles in the Chanin Building vestibule form a complete symbolic cycle — The City of Opportunity — encoding the stages of human development in pure geometric abstraction.

Ikonographia decoded the program using a 1929 primary source written by the artists themselves, allowing each grille to be read exactly as Chambellan and Delamarre intended.

Featured Hubs — Existing stories and archival materials on a single subject, brought together as one.

Bugatti Type 41 Royale Coupé Napoleon (1929) The personal car of Ettore Bugatti. Courtesy: Musée National de l'Automobile, Mulhouse. Photo by Roberto Bigano. Courtesy: Courtesy: Musée National de l’Automobile Mulhouse. Buy this image at Ikonographia.com store
Bugatti — Photography, Drawings, Literature

Factory drawings, printed literature, advertising posters, classic car photography, and the Centenary Meeting in Tuscany — assembled between 1990 and 2009 with access to the Bugatti archive that no longer exists.

This featured hub brings together eight chapters into a single narrative of the Bugatti heritage, from the Molsheim drawings to Divina Bugatti, commissioned by Franco Maria Ricci. Most material unpublished until now. Available nowhere else.

The very first EB110 model made in epowood as designed by Benedini, with the rear wheels covered reminding the Bugatti Atlantic.  Photo Roberto Bigano. Buy this image in the ikonographia.com store.
Bugatti Automobili & EB110 — A Complete Visual Record

The most complete documentation of Bugatti Automobili ever assembled — the factory, the cars, and the people behind them, from the first sketch to the last car built.

This featured hub brings together three stories into a single narrative, told from inside in their own words by Romano Artioli, architect Gianpaolo Benedini, and photographer Roberto Bigano. Available nowhere else.

Hieratic mannequin dressed with fabrics in KaDeWe department store window, Berlin, 1990
Plastic Girls — 50 Years of Artificial Beauty

Plastic Girls: 50 Years of Artificial Beauty introduces a newly re-edited and expanded view of Roberto Bigano’s long-term photographic study of shop-window mannequins.

This featured hub brings together three fully restyled chapters and reframes them as a coherent visual archive, examining artificial femininity and commercial display as cultural artifacts across nearly five decades. Available nowhere else.

Bugatti — Photography, Drawings, and Literature — Documented from within and available nowhere else

Bugatti Catalogs and Literature — 1920s and 1930s
Bugatti Catalogs and Literature — 1920s and 1930s

Bugatti produced its own promotional literature with the same obsessive attention applied to its cars. Most catalogs were designed or directly supervised by Ettore or Jean Bugatti themselves — no outside agencies, no inherited house style.

This story brings together the most significant Bugatti catalogs of the 1920s and 1930s in a single curated sequence — reproduced from originals, restored, and fully contextualized. Primary material, assembled for the first time in one place.

The cover of the book Divina Bugatti, Storia di un capolavoro meccanico published in 1991 by Franco Maria Ricci, with photographs by Roberto Bigano.
Divina Bugatti. A Timeless Legend Celebrated in a Timeless Book

In 1991, Franco Maria Ricci commissioned Roberto Bigano to document the historic Bugatti collection at the Musée National de l’Automobile in Mulhouse. The resulting book set the visual standard for Bugatti photography.

This story presents selected images from the book — the Atalante, the Royale, the Atlantic, the Type 35 — with an introduction by Roberto Bigano. One image in the sequence broke FMR’s rule against non-orthogonal photography. Two did. Ricci published both.

Bugatti Le Pur-Sang Des Automobiles. Art by Cassandre 1935
Bugatti Posters

Ettore Bugatti himself designed his cars. He also often designed or supervised the making of the company documentation and factory designs. Ettore also hired the best artist for the posters and advertisement in general.

Bugatti Automobili & EB110 — Documented from within and available nowhere else

The classic Bugattis had the radiator grill in the front, which was also the symbol of the house. Benedini found this brilliant solution. Photo Roberto Bigano. Buy this image in the ikonographia.com store.
Bugatti EB110, First Model, Prototype, EB110 Supersport, EB112

The complete development sequence of the EB110 — from the Epowood model with covered rear wheels, a deliberate echo of the Bugatti Atlantic, through the Prototipo, the production GT, and the Supersport — documented from inside the factory as it happened.

The sequence closes with the EB112, Giorgetto Giugiaro’s four-door Grand Tourer concept that expanded the Bugatti vision beyond the supercar.

Federico Trombi, Nicola Materazzi and Achille Bevini in the designer’s Building at Bugatti Auromobili. Photo by Roberto Bigano. Buy this image in the ikonographia.com store.
EB110GT. The Making of a Dream Car at Bugatti Automobili

The second chapter follows the making of the EB110 from inside — the engineering team, the chassis and engine development, the aerodynamic sessions at the Pininfarina wind tunnel, and the design confrontation between Gandini, Artioli, and Benedini caught in a single frame around the wooden model.

Roberto Bigano documented every stage as it happened. Available nowhere else.

Cleaning the “Prove Motori” Building at Bugatti Automobili.
The Bugatti Dream Factory — La Fabbrica Blu, Campogalliano, 1990–1995

A photographic documentation of the Fabbrica Blu — an avant-garde industrial complex at Campogalliano, completed in 1990 — dreamed by Romano Artioli for decades, designed by Gianpaolo Benedini in a few months.

Artioli, Benedini, and photographer Roberto Bigano tell the story in their own words. The archive has been published in at least three books. The images are available nowhere else.

Plastic Girls: 50 Years of Artificial Beauty — The Age of Plastic Innocence

2587_27 Alluring Andalusian mannequin in Seville, Spain 1997. Photo Roberto Bigano. Buy this image in the ikonographia.com store.
Plastic Girls — Glamour, Aggression, and Display (1980–1997)

A shared escalation across different countries — exaggerated makeup, exposed poses, confrontational gazes — a common direction toward excess as a mode of display.
This story documents the moment when artificial femininity became overtly cosmetic and sexualized, turning the female face and body into surfaces of visual pressure. The Spanish chapter — bridal mannequins photographed in Seville — brings the escalation to its most theatrical extreme.

August 1984 - Beverly Hills, California - From "Plastic Girls" series. A forty-year project by the Italian photographer Roberto Bigano documenting mannequins.
American Mannequins — Journey into Hyperreality (1982–1988)

In American retail display of the 1980s, the mannequin underwent a fundamental shift — from stylized figure to simulated presence.

Hyperreal facial modeling, naturalistic poses, and psychological interiority replaced neutral display as the dominant visual language.

Documented across the States, this story traces how American consumer culture redefined the artificial body as a mirror of desire.

0419-13 Trendy dummies, West Berlin 1980, Germany, February 1980 | From "Plastic Girls" series. Photo by Roberto Bigano. Buy this image in the ikonographia.com
Plastic Girls — The Age of Plastic Innocence, 1978–1980

Between 1978 and 1980, window mannequins across Europe were defined by restraint: controlled gestures, neutral composure, bodies designed to present clothing. Display had not yet become theatre.
These images record the final moment before artificial femininity acquired psychological charge. What reads today as simplicity was the norm — a baseline against which everything that followed was a departure.

Portfolio Magazine — Brodovitch and the Reinvention of Editorial Design

The Colophon of Portfolio Magazine N.1, Winter 1950. Designed by Alexey Brodovitch
Portfolio Magazine — Brodovitch and the Reinvention of Editorial Design (1950–1951)

This featured hub brings together three fully restyled chapters of Portfolio Magazine — Alexey Brodovitch’s radical editorial experiment published between 1950 and 1951 — into a single coherent archive.

Each issue is presented with its original visual logic restored. Full-spread reproductions from carefully unbound originals reveal what the binding concealed — compositions Brodovitch designed, but that no reader ever fully saw.

Selected Contents from Portfolio No. 2 (Summer 1950) The second issue of Portfolio confirmed the scope of Brodovitch’s experiment. Conceived and designed by Alexey Brodovitch, Portfolio was not a magazine in the conventional sense but an editorial experiment—treating photography, typography, illustration, and sequencing as a single expressive system. If the first issue announced a rupture, the second demonstrated that this was not an isolated provocation but a sustained editorial vision, bringing together unpublished works and contemporary experiments into a single, fluid sequence.- detail
Selected Contents from Portfolio No. 2 (Summer 1950)

The second issue of Portfolio confirmed the scope of Brodovitch’s experiment.
Contents: Page Design as a Medium of Invention, Miró on the Walls — Wallpapers by Joan Miró and Ilonka Karasz, Joseph Low — Design with Linoleum Blocks, William Steig Illustration, and Cattlebrands.

Full-spread reproductions from carefully unbound originals reveal what the binding concealed — compositions Brodovitch designed, but that no reader ever fully saw.

Design from the Mathematicians. By Prof. Baravalle. Portfolio N.1 1950. Page 24-25 Left page: Above, a family of lines tangent to a parabola. Upper right, design based on series of concentric circles and parallel tangents. Lower right, a family of logarithmic spirals. Opposite page: Lower left, a family of curves satisfying a differential equation (by Professor Andre Saint-Lague of Paris). Upper left, a triangle inscribed with straight lines.
Selected Contents from Portfolio No. 1 (Winter 1950)

The first issue of Portfolio arrived as a shock.
Contents: The Bodoni Typeface, Design from Mathematicians, Xerography — New Visual Effects with Powder and Electricity, and Saul Steinberg — Drawings from his unpublished private sketchbooks.

Full-spread reproductions from carefully unbound originals reveal what the binding concealed — compositions Brodovitch designed, but that no reader ever fully saw.

Art & Art Objects — Featured in FMR Magazine — Documented at this level nowhere else

The Ivory Bible — Old Testament Carvings from Medieval Amalfi
The Ivory Bible — Old Testament Carvings from Medieval Amalfi

The most extensive unified set of Biblical ivory carvings from the pre-Gothic Middle Ages — 11th century plaques depicting the complete Old Testament sequence, from the Creation to Moses. Their origins remain a mystery, likely connected to the Maritime Republic of Amalfi.

Published in FMR Magazine’s Summer Solstice 2024 edition as “The Greatest Story Ever Carved” — with photographs by Roberto Bigano. The New Testament chapter follows.

A Serge Roche Art Deco mirror fireplace, crafted in 1933 for a NYC customer.
Art Deco Glass Objects by Serge Roche, 1930s

Serge Roche was the defining figure of French Art Deco glass and mirror work. His studio attracted the elite of the international art world for three decades. His techniques — oxidation and verre églomisé — produced objects never replicated.

Roberto Bigano photographed the collection for FMR Magazine. Outside specialist circles, Roche remains largely unknown — almost nothing on him exists in English. This story is the most complete visual documentation of his work available.

Armet combat helmet in German Style. Owner: John of Saxony. Goldsmith: Mattheus Deutsch, Landshut 1498.
The Nonexistent Knight — The Armour Collection of Ferdinand von Habsburg

One of the most complete photographic documentations of the Habsburg armour collection — assembled by Archduke Ferdinand of Tyrol, housed at the Kunsthistorisches Museum in Vienna.

Franco Maria Ricci hired Roberto Bigano for a book based on Italo Calvino’s Il Cavaliere Inesistente. The brief was stark. “Mr Bigano, bring me ghosts coming out from nowhere.” The photos were taken in a closed museum, with full access granted — a privilege extended in recognition of FMR’s standing.

Anne Fish Social Satire — High society 1920 — The Eve Book — Harper' Bazaar's Drawings

The Eve Book Cover, by Anne Fish 1916
The Eve Book by Anne Harriet Fish — 1916

The “Eve Book,” also known as “The First Book of Eve,” is a historical gem published in 1916 by Brentano in the US and the Tatler in the UK. Introducing the new star illustrator, Anne Fish, it is a curated collection of drawings published on the Tatler from 1914 to 1916 in the column “The Letters of Eve,” offering a unique glimpse into the dark days of World War I.

On the Trail of a Wife . Art Anne Fish 1920,. High Society, pages 24-25 Detours on the Road to Matrimony.
Flirting, Engagement, Weddings & Divorce in 1920s High Society

A first compilation of pages from Vanity Fair and the book “High Society” on Flirting, Engagement, Weddings & Divorce, illustrated by Anne Fish.
Any double-page plate focuses on a specific topic providing a unique, rich lens into American and international high society’s lifestyles of the 1910s and 1920s. Rigorously in black and white, these inimitable sketches are completed with entertaining captions.

High Society. Hints on how to Attain, Relish – and Survive It.
American 1920s High Society’s lifestyles, as seen by Anne Fish

“High Society” published in December 1920 is a unique book celebrating the work of the star-illustrator Anne Fish. It’s a selection of drawings published on Vanity Fair US from 1914 to 1920. The book provides a unique, rich lens into American and international high society’s lifestyles.

All Stories

J.C.Leyendecker-Kellog's-Kid
The Kellogg Kids, by Leyendecker. Corn Flakes Ads 1916-1917

The complete run of Joseph Christian Leyendecker’s illustrations for Kellogg’s Corn Flakes, published in The Ladies’ Home Journal during 1916 and 1917.

Leyendecker built contrast through alternating green and magenta brushstrokes — a technique rooted in Giotto. The restoration was calibrated to reveal it.

The Bystander 1938-05-25_301 Dunlop
The most intriguing British Dunlop ads of the thirties.

Dunlop’s advertising campaigns across the British illustrated press — Illustrated Sporting and Dramatic News, The Bystander, Britannia & Eve, The Sketch, and The Tatler — from 1933 to 1938.

Multiple artists, distinct styles, a cross-section of a decade. Digitally restored to preserve the detail and feel of the originals.”originals.

NYC Art Deco, Elevator Doors' Nickel-Silver Relief, 20 Exchange Place
Celebrating the Art Deco Centenary. 1925-2025

To mark the centenary of Art Deco — a hundred years since the 1925 Paris Exhibition gave the movement its name and reach — Ikonographia presented a selection of existing archives and projects in development. This page is a preview of that ongoing work.

The coverage includes New York City Art Deco interiors, the eglomized glass and mirrors of Serge Roche, and the Harper’s Bazaar cartoons of Anne Fish.

Trademark registration by The Coca Cola Company for Coca-Cola brand Nutrient or Tonic Beverages. January 31, 1983
The Coca-Cola History Through Ads. 1 – 1886-1919

The Coca-Cola history told through its own advertising — from the first glass sold in Atlanta in 1886 to the consolidation of a global brand by 1919. Trademark registration, logo design, the cocaine question, and the first systematic campaign against imitation products: each chapter documented through the visual record Coca-Cola left behind.

The series continues into the 1960s.

Magenta Ponies entered in Ink beast Parade. By The Queen City Printing Ink company. Ad Art by Augustus Jansson. June 1905.
Augustus Jansson’s Ink Beasts Parade for Queen City Ink 1905

In 1905, Augustus Jansson designed a campaign for Queen City Printing Ink that had no precedent. A sustained corporate narrative — consistent characters, recognisable visual identity, each ad building on the last — printed in the high-density colors Queen City produced.
The ink demonstrated itself. Systematic brand communication of this kind would not become standard practice for another decade.

Bugatti Type 40A 1931. Owner Ivanno Frascari, Italy. Photo Roberto Bigano. https://www.ikonographia.com/archive/the-bugatti-archive/
Bugatti Masterpieces of 1920s and 1930s. By Roberto Bigano

“Vintage Bugatti masterpieces photographed by Roberto Bigano across two sessions. The iconic Atalante and Atlantic from the Divina Bugatti sessions at the Musée National de l’Automobile in Mulhouse — the FMR commission. The legendary Type 13, Type 35, and Type 40A from the Bugatti Glamour Sessions — four nights of open-air studio photography during the Centenary celebrations in Tuscany, with the owners present.

Two bodies of work. Available nowhere else.”

Can you guess whos' in th stage?
Social Events in 1920s High Society. By Fish

A second compilation of pages from Vanity Fair and the book “High Society” on “Social Events in 1920s High Society,” illustrated by Anne Fish.
Any double-page plate focuses on a specific topic providing a unique, rich lens into American and international high society’s lifestyles of the 1910s and 1920s. Rigorously in black and white, these inimitable sketches are completed with entertaining captions.

Gluyas Williams. The After-Dinner Speech, detail. Cosmopolitan 1928-10
Gluyas Williams Cartoons — Ourselves as Others See Us (1928)

Gluyas Williams Cartoons from “Ourselves as Others See Us.” This story features the entire run of double-page illustrations published in Cosmopolitan in 1928. This was the golden age of the magazine’s illustration, featuring splendid plates from artists such as Gluyas Williams, Charles Dana Gibson, and  Anne Harriet Fish in the same issues.

The Logo of the first number of Flair Magazine, February 1950.
Flair Magazine — Fleur Cowles and the Twelve-Issue Revolution (1950)

In 1950, Fleur Cowles produced twelve issues of Flair — a magazine that combined art, fashion, literature, and travel into a single tactile object, with no precedent and no budget constraints. It lasted one year. Production costs made it unsustainable.

Ikonographia holds all twelve original issues and the Almanack. Full-spread reproductions from carefully unbound originals — restored to a standard the bound copies never allowed.

An M24 Tank in a Cadillac 1945 ad. Artwork by James Bingham
Cadillac’s World War II Iconic Advertisements

On January 16, 1942, 39 days after Pearl Harbor, President Roosevelt, with an executive order, created the War Production Board (WPB) to convert peacetime industrial production to meet the needs of the war.
Only 55 days after automobile production ended, Cadillac delivered the first tank. Just 17 days later, the second was shipped. Production was beginning to roll and soon to become a flood.

Art Deco Bald Eagle - U.S. Courthouse, El Paso, Texas 1922 - Carol M. Highsmith
US Bald Eagle Emblem in 1930s Art Deco Architecture

An impressive selection of clean and essential pictures on the U.S. Symbol in US Courthouses and public buildings built from 1929 to 1939. All pictures, by Carol M. Highsmith are taken with a large-format view camera and the most recent with the finest professional digital equipment. Fine-Art Prints available for purchase.

Power to Pace the Future. A Streamlined train of American Railroads.
American Streamlined Trains — Striking Ads of the 1940s

From the mid-thirties, American railroads developed deluxe passenger trains, the streamliners. Some became legendary and profoundly influenced popular culture by focusing on concepts such as power, speed, technological progress, comfort, and luxury service.

A splendid detail of Abdulla Cigarettes Ad - Melisande at Montecarlo. No. 12. LA NOUVEL AN / NEW YEAR. La Vie Parisienne. December 17, 1921.
Abdulla Cigarettes 1921. Mélisande à Monte-Carlo — Anne Fish

In 1921, Abdulla Cigarettes launched a twelve-episode narrative campaign in La Vie Parisienne — one protagonist across a full year of issues, each episode advancing the story. The copy, in French, matched the illustration in wit and precision.

Anne Harriet Fish drew all four series: Mélisande à Monte-Carlo (1921), Dalilah (1922), Léonie à Los Angeles (1923), Leur Mari et le Pacha (1924). Four protagonists, one unmistakable face. This is the first.

Traditional bread from Sardina given as wedding favor.
Bread-making as a form of art in Sardinia

In Sardinia, bread is shaped, sculpted, painted, and dressed in fabric. Symbolic and religious forms for Easter and Lent, ceremonial breads for weddings, calendar breads, toys, dolls — and among the finest, the Coccoi Pintau, an everyday bread of exceptional refinement.

A selection of these images was published on FMR Magazine N.14, Summer Solstice 2025 under the title “The Simple Luxury of Daily Bread.”
Photographs by Roberto Bigano.

The 1913 New York Times Girl of-Today Beauty Contest. Miss Betty Skalnik
“The Girl Of To-Day” Beauty Contest. The New York Times 1913

1913’s American beauties revealed. In late 1913 The New York Times organized a beauty contest, asking readers to send photographs of typical American beauties. They depict an extraordinary snapshot of the concept of beauty, elegance, and aesthetics in photography at the time.

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